Power BI dashboards that your whole organization works from

Interactive reports and data models your whole organization works from. Governed Power BI dashboards with row-level security, delivered where your teams already work.

Solution architects, BI engineers, UX designers, and Microsoft Certified Power BI Data Analysts work as one team, building across Power BI, Microsoft Fabric, and Azure. We test every model at production scale and validate every security role before release.

Talk to a Power BI Consultant

Trusted by
global brands

Microsoft is positioned highest for Ability to Execute in the 2025 Gartner Magic Quadrant for Analytics and BI Platforms

Self-service intelligence with enterprise control

One governed model behind every answer

Measures defined once in the semantic model, so every report, every Excel connection, and every Copilot answer calculates from the same business logic.

Enterprise-grade security

Row-level security and workspace design let regional teams, partners, and executives share one report, each seeing only the data that belongs to them.

Answers delivered where your teams already work

Dashboards delivered into Teams, Excel, and PowerPoint, so the numbers reach your teams in the tools they already use every day.

Power BI Services

Strategy, usability, and solution design, applied so that a single governed model is the version of the numbers the business trusts.

Discovery & Assessment

Research & Consultation

We meet with stakeholders across finance, operations, and marketing to define the business intelligence requirements and the BI operating model: who owns which measures, which reports are certified, and how new ones are released. Inconsistent KPIs, slow reports, and capacity costs rising faster than usage are the usual starting points, and the brief specifies what the program addresses first.

DELIVERABLE

Definition of business requirements & objectives

Architecture & Infrastructure Review

We review your data infrastructure: warehouse, Fabric capacity, gateways, and refresh schedules, and assess them against reporting volume, cadence, and concurrency. Licensing is sized to your users and refresh cadence, whether Pro, Premium Per User, or Fabric capacity. The move from Premium capacity to Fabric is planned based on real consumption, so you pay for the capacity the estate uses.

DELIVERABLE

Data infrastructure & technology stack review

Data Pipelines & Integration Audit

We reliably capture, transform, and load critical business metrics from every system that feeds them. Our engineers audit data collection, pipelines, and integrations across finance, CRM, ERP, and marketing systems, testing each feed for completeness, latency, and failure handling. We scope what needs unifying here before designing the model on top of it, so the semantic model is built once on sources that have already been reconciled.

DELIVERABLE

Data pipelines & orchestration plan

Strategy & Implementation

Data Strategy & Semantic Model

Our consultants design the semantic model that the rest of the build calculates from: a star schema, relationships, Power Query transformations, and measures, with each measure defined only once and dimensions mapped across source systems. Because Excel connections and Copilot answers calculate from the same model, a change to a definition is made once, and every report, workbook, and answer updates accordingly.

DELIVERABLE

Data architecture and lineage map

Solution Design & Wireframes

We define the information architecture and wireframe every report page, from the executive summary to line-level detail, with measures, calculations, transformations, and engineering specifications fully documented. Sign-off occurs on the wireframe, so the build is approved before it is built and nothing is redesigned after release.

DELIVERABLE

Data visualization strategy & wireframes

Data Engineering & Security

Our engineers build to specification: DAX measures, incremental refresh, row- and object-level security, sensitivity labels, and gateways across the Microsoft estate. We test performance at production data volumes, validate each security role against its audience, and move releases through deployment pipelines from development to test to production.

DELIVERABLE

Engineered model, security roles & QA testing

Insights & Management

Insights & Recommendations

Our analysts examine margin, cost, and channel performance across finance, operations, and marketing to determine what is moving the numbers and what to do about it. Findings are written for the people who own the decision, with the supporting report linked so each recommendation can be checked against the model that produced it.

DELIVERABLE

Data insights, reporting & strategic advice

Copilot on the Semantic Model

We prepare the semantic model for Copilot: descriptions and synonyms for measures and dimensions, verified answers to the most-asked questions, and access that mirrors the row-level security of every report. Questions that outgrow the model move to our AI Consulting service, and predictive work moves to Predictive Modeling & Forecasting.

DELIVERABLE

AI solutions, predictive modeling & automation

Governance & Enablement

One definition per metric, certified semantic models, workspace roles, and a release process through deployment pipelines keep the estate governed as more teams build on it. We monitor capacity and refreshes, follow sensitivity labels into Excel and PowerPoint, and train your team to extend the work to the same standard. An agreed support SLA covers response times for refresh failures or when a figure looks wrong.

DELIVERABLE

Governance framework, training & support SLA

Schedule a Discovery Call

A fractional data team turns expertise into ongoing capability.

Power BI specialists who keep the semantic model governed: DAX, refreshes, and row-level security managed under SLA - the full data team behind your reporting.

Learn more about our solution

Google Reviews

Working with Adaptive has been a great experience. Not only have they provided in depth training on GA4, but they have also provided ongoing support for our implementation. Their depth of knowledge on GA4 has been instrumental to our set up and kicking off use of data with our team.

Monica Figa

Associate Director, Data & Insights

Adaptive helped us to architect, implement, train, and support a complicated project servicing a Fortune 100 company. They have been fantastic with their communication, organization and eye for detail in implementation. I would highly recommend working with this team.

George Andersen

Senior Manager, Digital Insights & Analytics

Adaptive did an amazing job helping us to migrate in time to GA4 and also solving a massive regex house of cards issue. Their data layer and hashed id solution has made a massive difference in helping us gain insights and collect game changing data for our business.

Micah Nyatsambo

Sr. Director, Digital Engagement Marketing

The team are fantastic to work with. We had an urgent need for additional tracking support and the team was able to get up and running within a matter of a couple of days.

Jessica Williams

Director of Strategy

Adaptive did a great job of helping us implement Google Analytics on our site and also of moving us from Universal Analytics to GA4 when the time came. Their process was thorough and easy.

Hampton Stephens

VP of Product

Adaptive is great! They're extremely knowledgeable, flexible, and easy to work with. Their willingness to modify their own process to meet our somewhat non-standard needs is refreshing.

Cole McKussic

Director of Data Science

Working with Brian at Adaptive to implement GA4 was a fantastic experience. Quick, professional, and effective, their help has transformed how our company uses data for decision-making.

Ryan Henderson

Marketing Director

Adaptive & Co worked with us at The Shade Store and helped us successfully integrate and upgrade to GA4, and also assisted in our strategic move to Google Tag Manager (GTM).

Justin Hoffman

Senior Vice President Development

We've had an overall fantastic experience with the Adaptive team. Along every step of the way, the team collaborated with us, came up with great ideas. Friendly, enthusiastic, ambitious, and committed.

Jordan Norris

Marketing Director

We have been using the Google Analytics consultancy services of Adaptive for a year and a half now and couldn't be happier. Brian & his team are fantastic.

Tim Robertson

Chief Digital Officer

A top-notch analytics consultancy, excellent at every service they provide. Look forward to working with them consistently as we harness our data and navigate the changing environment.

Steve Mucciolo

Global Insights Manager

Adaptive has been great to work with; they are very responsive and always give great advice. I strongly recommend Adaptive to any business looking for a company to help with data analytics consulting.

John Colianne

Digital Marketing Manager

Adaptive has been a huge help to our company, helping us to get set up with GA4, migrating all of our GTM tags over, providing the necessary training, and data visualization.

Joe Lambert

Digital Properties Manager

As an individual with a very in-depth understanding of data intelligence and technology, I am comfortable recommending Adaptive to anyone needing assistance setting up complex data engineering and analysis.

Ryan Goldberg

Director of Insights

Highly recommend! Adaptive set up our organization's Google Analytics/Google Tag Manager and guided us through maintaining our SEO rankings during a major website launch.

Marie von Hafften

Director of Technology

Adaptive are definitely pros with data and have a great depth of understanding and the ability to work with people on a human level. Highly recommend!

Mary O'Rourke

Vice President of Operations

Since Adaptive implemented our digital marketing program, data has driven every marketing decision. We've seen an immediate impact on performance.

Eoin Whelan

Marketing Manager

We started working with adaptive on GA4, but due their professionalism and expertise, we have continued to work with them on forecasting models and further analytics capabilities.

Matthew Payne

Transformation Director

Have worked with this company for several years now, they are very knowledgeable and professional and work quickly. Would highly recommend using them for your Google Analytics consulting.

Eric Nordyke

Co-Founder & Board Member

The team have been a huge help to our company, helping us to get set up with GA4, migrating all of our GTM tags over, providing the necessary training and answering all our questions.

Liam O'Marah

Director of Digital Marketing & Web Strategy

From custom analytics solutions with GA4 and Google Tag Manager to running Google Ads and PPC initiatives, Adaptive is the most competent agency I've worked with -- and that is saying a lot after running high performance marketing agency teams for the better part of a decade. I could not recommend them enough.

JJ Koch

Director of AI

Very detail-oriented; alerts you to what you need to know, especially when you may not know it; understands how to communicate tech talk to non-techies; gets things done that have been otherwise difficult to do. Would highly recommend them!