Google AdWords Dublin

Google Ads training

Learn how to super-charge your digital marketing programme with Google Ads and our hands-on Pay-Per-Click workshops. Expert-led training delivered by Google Certified Partners.

Google Optimize

Learn Google Ads from the PPC experts

Our Google Ads training course brings you from the basic concepts of account setup and configuration right through to implementing and campaign optimising. Our Google certified trainers balance theory and practical hands-on application, allowing you to apply learnings straight away.

  • Hands-on training that you can apply the next day
  • Real-world examples, best practices and practical tips
  • Small class sizes, ten people max
  • Fresh, regularly updated content
  • Comprehensive notes
  • Lunch and coffee included

Next Courses

9am - 5pm
Google Ads Foundation
Book now
9am - 5pm
Google Ads Foundation
Book now

One day intensives

Google Ads (Formerly Google AdWords)

This practical workshop will teach you how to launch, manage and optimise your Search, Display and Shopping campaigns.

Early bird price
Next Course
14 Nov
9am - 5pm
Google Ads
You'll learn how to
  • Understanding terminology, platform mechanics and how the auction works
  • How to research and develop your Paid Search and Display marketing campaigns 
  • How to link your Google Ads and Google Analytics account, and setup conversion tracking pixels
  • AdWords account configuration, understanding different settings and keyword targeting options
  • How to write compelling advertising copy and implement all of the ad extension features 
  • Setting up and configuring re-marketing; pixels, audiences and campaigns
  • What is AdWords editor and how can you use it to scale account management
  • What is Google Shopping, and how can you use it to drive more online sales
  • Google Ads account best practices, processes, tips and shortcuts
14 Nov
9am - 5pm
Google Ads
Early bird price

Discounts are available for groups of 3 or more. Not sure which course is for you? Contact us and we'll be happy to provide some guidance.

Why choose adaptive?

  • Hands-on training
    Hands-on training

    We focus on the practical stuff you need to hit the ground running when you're back in the office. Bring your laptop!

  • Expert practitioners
    Expert practitioners

    We’ve implemented AdWords campaigns for some of world's biggest brands. Learn the skills that we practice every day.

  • Real business examples
    Real-world examples

    We keep things relevant by using case studies and examples from real business scenarios.

  • Fresh content
    Fresh content

    We constantly update our content to reflect changes in Google Ads. If it's in the platform, it's in the course.

  • Comprehensive notes
    Comprehensive notes

    Notes come with handy references and cheatsheets so that you won't be stuck once you've left the classroom.

  • Small class sizes
    Small class sizes

    Classes are limited to 10 participants to ensure a rich and engaging experience.

About your trainer

I’m a performance marketing specialist with more than 10 years' experience delivering AdWords and PPC campaigns for domestic and international brands.

Working with Google Ads since launch, I’ve built up a wealth of knowledge using Pay-Per-Click advertising to drive growth and ROI. Google Ads is our platform of choice for maximising digital budgets.

This course on Google Ads was developed for marketeers to help them maximise their online channels, marketing campaigns and drive growth; using some of the tips and tricks we implement everyday.

Hope to see you on the course!

Lara Holloway

Google Ads & PPC Specialist

Google Analytics PartnerDigital agency - AdWords Partner

Please visit our Google Partner page to see our verified Google Analytics Partner Certifications.

Previous attendees

  • Our client - Tesko
  • Our client - Aer Lingus
  • Participant of the training - Sales force
  • Participant of the training - Ding
  • VISA logo
  • Participant of the training - Deloitte
  • Participant of the training - HubSpot
  • Our client - User Testing
  • Our client - AIG

Book your place

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In-house training

Google Ads training works best when it's tightly tailored to your business. That's why we recommend in-house training for teams that want to advance their knowledge beyond the fundamentals. Training is tailored to the specific needs of your business: using your AdWords and Google Analytics accounts and configuration.

Contact us today to arrange a meeting. We'll discuss your requirements and design a custom training course to address them.

Training can be delivered on premises or at our inspiring workshop facilities in the heart of city. Lunch and refreshments are provided.