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Why you need our premier media audit? 

1. Premier Google Partnership & Certified Expertise

Our team of senior performance specialists combines Google Premier Partner status with years of experience managing large-scale budgets across diverse industries.

2. Industry-Specific Knowledge

We bring deep vertical expertise and market dynamics understanding that goes beyond generic auditing, enabling us to identify high-value opportunities specific to your business context.

3. Actionable Insights & Hands-on support 

Unlike automated audit tools, our custom analysis is tailored to your unique business data and challenges. Every recommendation comes with clear implementation guidance and expected impact.

Beyond audit delivery, we provide flexible engagement options from one-time assessments to comprehensive implementation support, ensuring your optimization initiatives deliver tangible results

1.

Media Strategy & Audit

Strategic Foundation Review

We analyze your current media strategy and tactics to ensure total alignment with your business objectives while identifying any gaps between your goals and execution.

Account Structure Optimization

Our specialists review your account architecture, campaign organization, and account hygiene to streamline performance and eliminate structural inefficiencies.

Competitive Market Analysis

Benchmark your performance against industry standards and competitors while uncovering untapped market opportunities that can drive incremental growth.

2.

Measurement & Tech Audit

Tracking & Analytics Precision

We conduct a comprehensive review of your measurement setup, ensuring accurate tracking, proper attribution, and reliable performance data to guide optimization decisions.

CRM Integration Assessment

Evaluate your data flow between Google Ads and your CRM systems (HubSpot, Salesforce) to enable true end-to-end measurement and actionable ROI insights.

Future-Proof Data Strategy

Prepare your campaigns for the cookieless future through advanced first-party data implementation, including Enhanced Conversions, Advanced Consent Mode, and Server-Side Tagging.

3.

Growth Strategy & Tactics

Performance Optimization Plan

Receive a prioritized roadmap of high, medium, and low-effort optimizations designed to deliver immediate impact. Includes a dedicated 1-hour consultation to ensure successful implementation

Ad Waste Elimination

Identify and resolve specific issues that are dragging down performance and eroding your budget, resulting in immediate efficiency gains.

Strategic Growth Blueprint

Get custom 3-month and 6-month strategic roadmaps with key initiatives designed to scale your media investment sustainably while maintaining profitability.

Testimonials & Reviews

A top-notch performance marketing agency with high-level expertise in analytics and targeting. I hired them for a big project at my last firm to fix our broken attribution.

Jay Rice

Marketing Director

Adaptive and Co have really helped to elevate our intelligence across marketing. They've helped us integrate key strategy tools for GA4 and Meta Ads and are extremely efficient in their approach to project management, with no task too big or small.

Joe Emms

Marketing Manager

The team at Adaptive is second to none; I can strongly recommend their services; they're a pleasure to work with!

Christian Rochford

Head of Technology

Adaptive clearly understands the online market and helped to increase our online sales.

Colm Bell

Head of Product

Adaptive & Co are excellent to work with. Experts in their field, they have been hugely helpful on every aspect of digital we've ever asked of them, and we would 100% recommend working with them

Michelle Brady

Senior Marketing Leader

Some of the very best Search and CRO consultants in the business, a pleasure to work with and always very generous with their time and expertise - highly recommended!

Luke Fitzgerald

Director of SEO

Highly recommend Adaptive. They're different to other traditional digital agencies, very strategic and analytical in their approach.

Rory Toal

Head of Digital Marketing

Adaptive & Co has been amazing to work with. No question goes unanswered. Their attention to detail and the management of our account have seen our sales increase significantly. I would highly recommend them to anyone.

Janet O'Sullivan

Head of Operations

We've worked with Adaptive for the last three years. When they came on board, we were in a challenging position, but they quickly got a handle on our needs, built a plan, and critically executed it. As a result, we have seen a significant improvement in our Digital Performance. I would highly recommend them.

Sean Brett

Head of Digital and Marketing

Excellent agency, has provided us with increased ROI across all of our search campaigns

Darragh Mulligan

Chief Revenue Officer

Ready to unlock your Google Ads potential? Let's talk!

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